Labour Market Information (LMI)
More about the sector or industry you want to work in.
Events
East Riding College Open Event (in Hull)
May 7, 2026
4PM - 6PM
East Riding College Open Event (in Beverley)
June 10, 2026
5PM - 7PM
Sales and Telesales Level 2 Apprenticeship
East Riding College
Flemingate Centre, Armstrong Way, Beverley, HU17 0GH
Available start dates
Available start dates
Available start dates
Course Summary
This apprenticeship develops the knowledge and skills needed to sell products and services in the right way and to the right customers. It is a hands-on approach to helping the apprentice to develop a range of selling skills which are appropriate across all sectors.
Course Details
Selling face to face
Selling by telephone (inbound)
Selling by telephone (outbound)
Generating and qualifying sales leads
Meeting customers’ after-sales needs
Obtaining and analysing sales-related information
Buyer behaviour in sales situations
How will it be delivered and assessed?
This course is assessed through observation, underpinning knowledge questions and the development of a portfolio of
evidence to demonstrate the competence element of the apprenticeship and the completion of the technical certificate.
Employee Rights and Responsibilities (ERR) is covered by the technical certificate element and Personal Learning and Thinking Skills (PLTS) is covered by the mandatory units of the competency element
Entry requirements
Many apprenticeships do not have formal entry requirements other than you must be working in an appropriate job. Call us for details of the entry requirements of the apprenticeship you’re interested in. East Riding College does advertise some apprenticeships with a job attached on behalf of employers. Go to www.eastridingcollege.ac.uk/apps for details
Your next steps...
Learners can confidently progress at their own pace through Level two to three in Sales; these also form part of the Sales
apprenticeship therefore they may wish to complete the Level two and three VRQs in Sales. Additionally learners may opt to enrol on a complementary programme offered by City & Guilds such as Business and Administration, Marketing, Customer Service, ITQ, Finance, Management and Team Leading.
For more courses like this, check our courses page.

