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The University of Hull

Business Management and Marketing (with placement year) - Bachelor of Arts (with Honours) - BA (Hons)

The University of Hull

Cottingham Road, Hull, East Yorkshire, HU6 7RX

Undergraduate Qualification
Level 5
Business, Administration and Law

Available start dates

Course Summary

Learn the latest ideas and trends in marketing � and how you can use them in business. On this degree you�ll discover how organisations work as a whole � studying various business functions. And by focusing on the marketing element of business management, you�ll gain specialist knowledge of the latest ideas and trends in this competitive field. You�ll cover the subject in detail, with modules on digital marketing and social media, communications and branding, and marketing intelligence. We use projects, industry collaborations and case studies to show you how what you�re learning actually applies in the real business world. And our industry connections let you work on projects with local companies right from the first year. Gain real world skills by opting to spend a year on placement in industry - with support from our award-winning careers team. Find out more: https://www.hull.ac.uk/study/ug/business-mgmt-marketing.aspx

Entry requirements

112 Tariff Points www.ucas.com/ucas/tariff-calculator

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Marketing manager Digital marketing executive Management consultant Public relations executive Product manager Brand operations executive With marketing skills backed up by a broad business knowledge, Hull graduates are highly employable in a range of organisations. Some of our previous students have taken up roles at companies including Kelloggs, Siemens, Heinz and Nestl�.

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