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East Riding College, Bridlington, Open Event

January 15, 2022
9.30am to 12 noon

East Riding College, Beverley, Open Event

January 22, 2022
9.30am to 12 noon

Open Event (Online)

April 28, 2022
5pm to 7pm

Retail Intermediate Apprenticeship

East Riding College

Flemingate Centre, Armstrong Way, Beverley, HU17 0GH

Level 2
Retail and Commercial Enterprise

Course Summary

The main purpose of a retailer is to assist customers when they purchase products and services, which requires a good understanding of the stock being sold, the variety of ways customers can shop and the ability to process payments, for example, using a till. Retailers must be passionate about delivering a quality service that always aims to exceed customers’ expectations. Therefore, retailers enjoy direct contact with a wide range of people and are motivated by completing a sale and knowing a customer is happy with their purchase. They can work in a variety of shops and other retail establishments: small boutiques, large high street chains, supermarkets and well-known department stores are just some examples

Course Details

Know the customer profile of the business, appropriate methods for communicating with customers e.g. face to face
Know the vision, objectives and brand standards of the business and how to contribute towards their success
Understand the principles of operating commercially and supporting the overall financial performance of the business
Know how the business positions itself in order to increase its market share and compete against its main competitors
Know how to identify and determine individuals’ situation and needs and how to respond in the most appropriate way
Understand the sales opportunities that exist across the year within the business and industry
Know information on the brands, products and services as required by the business
Know and understand the importance of brand and business reputation and what can affect it
Understand how to increase sales through product placement
Know how to operate technology such as customer payments
Know how to support and influence the team positively
Understand how personal performance contributes to the success of the business
Recognise and understand legislative responsibilities relating to the business and the products and/or services being sold

You will need to achieve Level 1 English and Maths and to work towards and take the test for Level 2 English and Maths.

How will it be delivered?

Three stages:

On Programme- including off the job training and assessment
Gateway Assessment –Discussion between employer and provider to agree if learner is ready for end assessment
End Point Assessment- Made up of 4 elements
Knowledge test-structured interview-assessment of portfolio of evidence-professional discussion relating to CPD activity

Your next steps...

This apprenticeship provides an ideal stepping stone into specialist, team leading, supervisory or first line management roles within retail and higher level training and apprenticeships.

Additional information

For more courses like this, check our courses page.